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New Year’s Resolutions For Small Businesses

We reveal some New Year’s Resolutions that can help you to achieve small business success.

 

As we embark on a New Year, it is often an opportunity for reflection. For small business owners, this is an opportunity for you to analyse the efficiency of your company. Where can you make improvements? Here are some New Year’s Resolutions that can help you to achieve small business success.

 

Encourage employee training

One of the best ways to take your business to the next level is to embrace and encourage employee training. Not only will this help your business in terms of enabling your workforce to achieve more, but it will also make your employees more satisfied in their job, which leads to improved retention rates, enabling you to hold onto your best talent. Project management training is a good option to consider, as this is something that can help your business to achieve your goals while also giving your employees an opportunity to flourish in their position. Also sales training can be beneficial as it helps sales representatives be more effective when pursuing leads.

 

Drop what isn’t working

A lot of business owners are guilty of holding onto something for too long. After all, you have put a lot of effort into the strategy in question, and you want to make it work. However, there comes a moment when you need to recognise it isn’t working and move on. If one of your methods isn’t performing effectively, change it! Don’t invest too much energy into trying to make the unworkable workable.

 

Make strategizing a weekly event

Another New Year’s Resolution to consider is to strategize on a weekly basis. If you want to foster a growing business, planning is critical. There is little denying that this is difficult, as running a small company can be chaotic, and it is easy to get sucked into the daily operations. However, it is vital to take the time to strategize so that you can take a step back and determine what worked and what did not. This gives you the platform to set new goals and adjust old goals.

 

Charge what you are worth

This is a big one for businesses in 2018. A lot of companies undercharge because they believe that this is the only way they are going to be competitive. However, this isn’t always the best way to go. If you do not charge enough for your products and services, then people are going to assume that this is all you are worth.

Improve your digital presence

Last but not least, when did you last update your website? If it has not been updated within the past year, it is time to do so. Not only this, but you need to make sure your marketing strategy is on point too, as well as ensuring that your website is optimised for use across all devices.

 

So there you have it: some of the New Year’s Resolutions you can adopt at your small business to achieve greater success in 2018. From embracing employee training to learning how to delegate more efficiently, there are many different ways you can take your business to the next level.

About MS

The author is a freelance consultant specialising in digital marketing. She has many years experience in IT and IT Project Management in the oil industry and investment banking on complex global projects and managing outsourced project teams.

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